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CIty of Fresno

This Thursday the Fresno City Council will vote on a proposal for a major new industrial development in south Fresno. Covering 110 acres at Central and Cedar Avenues, the development would allow up to 2,000,000 square feet of new construction for heavy industry. However, developer Richard Caglia is likely to target a very specific type of tenant for the project – warehouse operations known as distribution or fulfillment centers.

Fresno Chamber of Commerce

Fresno Mayor Lee Brand focused on job creation as he delivered his first state of the city speech today at the Fresno Convention Center. Brand says he wants to build upon this year’s announcements of new fulfillment centers for retail giants Amazon and Ulta Beauty, which are both now under construction.

The plan is to create 10,000 new jobs in the city in the next 10 years with similar operations, and another 10,000 spillover jobs in other sectors.  

BRAND: “The goal is to make Fresno the e-commerce capital of the west coast.”

Jeffrey Hess/KVPR

Fresno Mayor Lee Brand says he has a vision to create 10,000 new jobs in Fresno and drop the unemployment rate to 5%. That would be a significant accomplishment for a city where the unemployment number is routinely above the state average. One major piece of that vision fell into place last week with the announcement that Amazon will build a fulfillment center in Fresno. Valley Public Radio spoke with the mayor about how he plans to achieve his jobs goal and the first steps already taking place. This interview has been edited and shortened for clarity.

Jeffrey Hess/KVPR

Ulta Beauty may be the biggest beauty product supplier in the country, but the announcement the company will build a distribution and fulfillment center in Fresno could be about much more than eyeliner and lipstick. Some experts think the Central Valley could develop into the hub that supplies on demand products for the entire west coast. But why is the area so enticing for internet retailers, and do these centers provide good jobs?

In the bathroom of her central Fresno home, Roe Borunda looks through tote after tote filled with all manner of makeup.