alt farmer http://kvpr.org en Interview: Modern Farmers "Care Where Their Food Comes From" http://kvpr.org/post/interview-modern-farmers-care-where-their-food-comes <p><span style="line-height: 1.5;">Farmers in the San Joaquin Valley are embracing a nationwide trend: America's newfound love affair with food culture.&nbsp;</span></p><p>You see it everyday on television, at the farmers market, and on thousands of “foodie” blogs online. There are heirloom tomatoes at the local store, artisanal cheeses, and grass-fed beef, all with a focus on quality over quantity.</p><p>And in the process, something interesting is happening - farming is actually becoming cool.</p> Tue, 20 Aug 2013 23:34:42 +0000 Joe Moore & Ezra David Romero 20329 at http://kvpr.org Interview: Modern Farmers "Care Where Their Food Comes From" On Valley Edition: Can Alt. Farmers Stake A Claim in the San Joaquin Valley? http://kvpr.org/post/valley-edition-can-alt-farmers-stake-claim-san-joaquin-valley <p><span style="line-height: 1.5;">This week on </span><a href="http://kvpr.org/programs/valley-edition" style="line-height: 1.5;">Valley Edition</a><span style="line-height: 1.5;"> we take a look at what we are calling "Alt. Farmers."</span></p><p>In a region where big agriculture is big business, a new generation of farmers is challenging our notion of what life on the farm is all about. These socially conscious, technology savvy boutique growers and ranchers are going beyond organic to embrace the latest trends in food and popular culture.</p> Tue, 20 Aug 2013 19:36:24 +0000 Joe Moore, Rebecca Plevin & Ezra David Romero 20315 at http://kvpr.org On Valley Edition: Can Alt. Farmers Stake A Claim in the San Joaquin Valley? Valley Consumers Help Drive Local Farm to Fork Culture, Economy http://kvpr.org/post/valley-consumers-help-drive-local-farm-fork-culture-economy <p><span style="line-height: 1.5;">&nbsp;</span>It’s not just farmers who are taking part in this new trend that is reshaping agriculture in the San Joaquin Valley. It’s also consumers. From pop-up “farm to fork” meals to acclaimed local chefs perusing the goods at a rapidly increasing number of local farmers markets, our relationships, our food and those who grow it are changing. And even in an area where fast food and chain restaurants are king, eating local is proving to be more than just a trend for many Valley residents.&nbsp;</p><p>---</p> Tue, 20 Aug 2013 18:38:55 +0000 Ezra David Romero 20308 at http://kvpr.org Valley Consumers Help Drive Local Farm to Fork Culture, Economy For Young Goat Farmer, Mohair Is All The Rage http://kvpr.org/post/young-goat-farmer-mohair-all-rage-1 <p><span style="line-height: 1.5;">A new generation of farmers is challenging our idea of what it means to work in agriculture in the Central Valley. Two special Valley Edition reports examine </span><a href="http://kvpr.org/post/young-farmers-cultivate-new-image-valley-agriculture" style="line-height: 1.5;">who these modern farmers are</a><span style="line-height: 1.5;">, and how they're connecting with the burgeoning, nationwide interest in boutique culture.</span></p> Tue, 20 Aug 2013 17:41:27 +0000 Rebecca Plevin 20303 at http://kvpr.org For Young Goat Farmer, Mohair Is All The Rage Young Farmers Cultivate A New Image for Valley Agriculture http://kvpr.org/post/young-farmers-cultivate-new-image-valley-agriculture <p><span style="line-height: 1.5;">Amber </span>Balakian<span style="line-height: 1.5;"> grew up on a farm in </span>Reedley<span style="line-height: 1.5;">. Her family grows 80 varieties of heirloom tomatoes, plus a wide variety of fruits and vegetables.</span></p><p>But it took her attending Harvard University’s Extension School to realize that her family’s business was pretty cool. She returned to the 20-acre farm after she earned her master’s degree in 2009.</p> Tue, 20 Aug 2013 17:28:08 +0000 Rebecca Plevin 20244 at http://kvpr.org Young Farmers Cultivate A New Image for Valley Agriculture